We are proud to announce a limited collection of frames under our Niche Bazaar Studio brand to celebrate 25 years of Niche Optical Tailor.
Founded by Brenda Connelly in 2000 Niche Optical Tailor has developed a cult following of those with an aesthetic of intentionality, valuing timeless design and artisan work rather than mass produced "luxury". We proudly harbour a community that give personal meaning to their belongings, those who can find a deep satisfaction in an object and appreciate the joy from it's self expressive qualities.
We value the quality of experience rather than quantity of possessions.
The collection is a collaborative project curated by Rory and Brenda Connelly based on a generational interest of 60's/70's counterculture. Drawing inspiration from beat authors, to British showmen, to cardinal musicians of the era. Each frame has been carefully designed and named with intention.
Each frame is limited to 1 per model with a 2 month pre-order option available.
The collection will be showcased over a two day period at our store in the Merchant City. Please find below a link to schedule a consultation on either the 19th / 20th of April or give us a call at 0141 553 2077.
Click here to schedule an appointment.
The campaign was captured on film by Alex James.
Email - info@nicheopticaltailor.co.uk for a full look book.
Lucia wearing Haight![]()
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Ally wearing Leon
Louis wearing Fellini
Ben wearing Clark
